KARIM RASHID, VODKA BOTTLE
Updated: Jan 30, 2020
Known for his angular and sharp edged forms, Karim Rashid’s faceted Vodka bottle is a futuristic representation of the classic bottles. In designing this bottle for American vodka brand Anestasia, he had taken his inspiration from the word vodka itself, particularly the shapes of letters V and K, to come up with this a symmetrical quirky shape.
In addition to designing the bottle he was also responsible for the typography and visual identities.
This jagged, crystalline container is so beautifully designed that one would like to keep the bottle as a piece of art even if there is no Vodka in it. According to the brand, the design of this bottle has opened a new chapter in the world of alcoholic spirits that required an innovative and visionary bottle.